About Us

From market understanding
to product delivery.

Established in 2004, we are a brand and product partner with over 20 years of experience in sports and casual footwear. Across our Xiamen office and R&D center, our teams connect market understanding with design, development and production.

We support international brands including HEAD, Lotto, Kappa and FILA through brand positioning, footwear design, product development and sampling, production quality control and supply chain management. Our joint venture and partner factories provide a combined annual production capacity of three million pairs, bringing development expertise and manufacturing resources together.

We work closely with customers across Europe, East and Southeast Asia, Central and South Asia, and the Middle East, developing products around their markets and brand direction. Our capabilities also extend to sportswear and related sports equipment. Alongside our work for partner brands, we have developed our own sports brand, EOPAIA, drawing on the same product knowledge and experience.